Joint statement from EGDF and VGE on the CPC Network’s principles on in-game virtual currencies
25.03.2025.
On Friday, March 21st, the European Consumer Protection Cooperation Network (CPC Network), in cooperation with the European Commission, published the "Key Principles on In-game Virtual Currencies", their interpretation of how the current regulation applies.
EGDF (European Game Developers Federation) and VGE (Video Games Europe) made a statement regarding the announcement of the CPC Network. In it they say that they believe that these new principles – which were drafted with no input from the industry – will create major disruption and confusion for consumers. They will also have a significant impact on the competitiveness of the video games industry in Europe and will affect its growth, jobs and revenue. They think that purchase of in-game currencies is a well-established practice that is always optional and well understood by players. Their members respect European consumer laws in how they offer these purchases and will be undertaking a thorough legal assessment of the principles. They will seek further engagement with the CPC Network to ensure the best experience for European consumers.
The video games industry is committed to positive and age-appropriate experiences for all players, and these organizations offer a range of purchase protections, including easy cancellations and tools for parents to approve purchases of in-game content. They are disappointed by the lack of engagement from the CPC Network in creating these principles, which introduce new legal theories and misguided interpretations of EU consumer law. This could even deprive millions of consumers access to their favourite games.
Background:
- EGDF and VGE have always been committed to a compelling and safe video game experience that is age appropriate. Video games offer a range of purchasing protections including easy cancellations and tools for parents to approve in-game purchases.
- EGDF and VGE members have adopted commitments for fair and transparent purchases of in-game content, including for in-game currency. The PEGI Code of Conduct requires developers to ensure that the real-world cost is clear and unambiguous at the point of purchase of the in-game currency.
- The gaming industry offers a wide range of games that enable players to access a huge variety of genres and innovative new experiences across different services. Players can experience entire games without spending any money, giving them the opportunity to try games without any upfront cost or commitment.