Privacy Policy

We would like to introduce you to how and why the SGA collects and further processes information about you. This notice refers to the protection of personal data that we, as a data controller, collect through our website available at and further process in the manner and for the purposes set out below in this Privacy Policy. SGA undertakes all necessary technical, personnel and organizational measures for data protection, in accordance with the Law on Personal Data Protection (“Službeni glasnik RS”, No. 87/2018; hereinafter: “Law”) and other relevant regulations. If you do not agree with any provision of this Privacy Policy, please stop using our website immediately. Otherwise, your continued use of it will be deemed your compliance with all the rules contained in this Privacy Policy.

What do we collect?

Information you provide to us yourself:

We collect information that you provide to us directly while you are on our website. This includes:

Subscription to the newsletter. When you sign up for our newsletter, by filling out the form “Subscribe to the SGA monthly newsletter”, it is necessary to enter your e-mail address. By entering your email address, you agree to be regularly informed about SGA activities. An e-mail address is information that you provide to us in this way.

Contact. By sending an email via the address, you are giving us your personal data and consent to process, i.e. use, store and analyze them in accordance with the applicable law and this Privacy Policy. This includes your name (not necessarily your real name), email address, as well as the content of the message itself, which may include text and links. You provide us with all the information you want on your own.

Information that we collect automatically:

When you access or search our website, we automatically collect certain information about you. This includes:

Visitor data. We collect a certain amount of data from the moment you arrive at This may include information about your computer’s hard drive or software (IP address, browser, domain, access time, location) that allows us to provide customized user access to the website.

Information we collect with the help of cookies. The source from which we receive information about you as a user are cookies. These are small units of data that your browser stores on the device through which you access our website and directs them to us when you are on our website. We use this information to improve your user experience, to better understand you and your needs, and to customize the look of our website content. Due to the importance of all this information, the first notification you receive when you enter our site is related to cookies. Additional information about cookies is contained in the following text of this document under the title “Cookies”.

Location information. We may obtain and process information regarding your location. For example, we may collect information about the unique location of your mobile device (using GPS or Bluetooth technology). We can also get your approximate location using an IP address.

Why and how do we process your data?

The processing of your personal data is done in electronic format and may include in particular the following processing operations: collection, classification, use, analysis, disclosure, sharing, storage and deletion.

We process information about you in order to:

  • build, maintain and improve our website
  • improve the experience of you as users, that you have when you search for content on our website
  • provide you with the information that really interests you and in a form that best suits your needs and preferences
  • keep you informed about all SGA projects, events and news (we remind you that you can unsubscribe from our newsletter list at any time)
  • analyze the trends that our users set before us every day as challenges that we strive for

How long do we store your data?

We store your personal data for as long as it takes to achieve the above-mentioned purpose (s) of processing them. The retention period of your IP address is up to two years (this is the period after which our hosting deletes the logs, and the IP address is contained in the logs). If the legal basis for the processing of your personal data is your consent and you decide to withdraw it, and there is no other legal basis for our processing of your personal data, we keep your personal data until the withdrawal of that consent.

Who do we share your information with?

We will not make your personal information available to third parties without your express consent, or exchange it with persons outside the system of preparation, editing and technical maintenance of the website (who may be employees of SGA or third parties with whom SGA has a contract to provide services for maintenance and maintenance of this website). sites as well as their subcontractors). Your personal data is protected from misuse, destruction, loss, unauthorized changes and access, both in the case when we process it directly, and when it is done by those third parties with whom we have concluded contracts, or their subcontractors. When you share certain information about yourself with us, there is a group of people to whom that information is available.

Contact with you. When you contact us directly via email, the content of that email is only accessible to employees who are responsible for communicating with you. We do not share, sell or give away the content of your e-mail to persons who are not our employees. Exceptions are people who are not part of our team but may have access to your information because they are:

  • Our partners. We may share your information with business associates, consultants, and other service providers who need that information to assist us in performing day-to-day activities.
  • Representatives of our members. Representatives of SGA member companies will have access to your data if you have requested contact with a member company through the contact you have made with us, or the content of your request implies the inclusion of a representative of the member companies.
  • Representatives of state bodies. We will share your data with the representatives of state bodies, if there is a legal basis and an official request for that. In the event that such a request reaches us, we will inform the owner of the data as soon as possible, unless the law stipulates that we are not allowed to do so.

We may also use your information to initiate and conduct appropriate legal proceedings in the event that your activity on and/or in connection with our website violates this privacy policy, the rules of use of our website, other existing rules, and procedures and/or laws. or other legal regulations of the Republic of Serbia, all in order to protect our rights, the rights of companies that are our members and/or other users of our website or any other person.

When creating various trend reports on our website, your data may be incorporated into group views of individual trends, but so that in no case will it be possible to identify you as a user.

On what basis do we process your data?

Consent to the processing of your personal data is the legal basis for their processing and you can revoke it at any time, provided that the revocation does not affect the lawfulness of the processing of your personal data that was performed before that revocation. In the event of revocation, further processing of your personal data will cease as soon as reasonably possible, unless there is another legal basis for the processing.

The legal basis for the processing of your personal data may be the realization of a legitimate interest of the SGA or a third party (such as, for example, our business partners and/or SGA member companies), all in connection with the functioning of our website and/or conduct relating to the use of our website.

Links to other websites

Our website may contain links to other websites. SGA is not responsible for the privacy policies or the content of these other websites. Our advice is to always read the privacy policies of these websites to make sure how your personal information is processed and whether it is adequately protected.


Our website uses cookies. Cookies are small units of data that your internet browser stores on the device through which you access our website and directs them to us when you are on our website. We use only cookies that are listed:

__ga Google Analytics cookie. Used to identify unique users. Shelf life 2 years.

__gid Google Analytics cookie. Used to identify unique users. The validity period is 24 hours.

Mc4wp_subscribed It is used to mark users who have subscribed to the DSI newsletter using the form on the site. The validity period is 120 days

PHPSESSID Technical cookie necessary for the basic functioning of the site. Expiry date 1 year.


You can block these cookies by setting your internet browser, but keep in mind that in that case you will not be able to use the functionalities of our website or you will not be able to use them in full.

Also, if you have not blocked them, please note that when you use our website later, you can delete the initially enabled cookies at any time, provided that, after that deletion, you will no longer be able to use the functionality of our website or you will not be able to use them. use it completely. In any case, you can find out in more detail how it all works by clicking on the appropriate option in the menu of your internet browser.

What rights do you have regarding the processing of your data?

With regard to your Personal Data, and in accordance with the conditions provided by law, you have the right at any time to request information about the processing of your personal data and to access them, as well as to request their copy, correction, amendment or deletion, restriction of their processing, to object their processing (when done on the basis of a legitimate interest or for direct marketing purposes) and the right to interrupt their processing, and (where applicable) the receipt or transmission of data in a structured, commonly used and electronically legible format, as well as the right to a decision made solely on the basis of automated processing, does not apply to you.

If the legal basis for the processing of personal data is consent, you have the right to withdraw that consent at any time, provided that the withdrawal does not affect the lawfulness of the processing that took place before that withdrawal. After the withdrawal of consent, further processing of this data is not allowed unless there is another legal basis for it.

Also, the SGA is obliged to ensure that, to the extent applicable, the above-mentioned rights are respected and to enable their exercise within the deadlines provided by law.

In the event of any unauthorized processing of your personal data, you have the right to legal protection, including the right to complain to the Commissioner for Information of Public Importance and Personal Data Protection, as well as the right to go to court to protect your rights.

Contact us

If you have any questions or concerns regarding the processing of your personal data or if you wish to exercise any of the above rights, please contact us via the following address or email address:

Serbian Games Association

Gavrila Principa 43 

11000 Belgrade, Serbia, 


Modifications to the Privacy Policy

Any use of the SGA Website is subject to the terms and conditions described. We may change the content of this Privacy Policy at any time, without prior notice and special consent of the user. Any changes to the Privacy Policy will be posted on this website. Therefore, we invite you to periodically check its contents to be informed in a timely manner of any changes. If you continue to use our website after that, you will be deemed to have agreed to the new content of the Privacy Policy.